Will Meta’s AI Tamagotchi bet is…working?
When AI leaders at OpenAI and Anthropic started talking about “pacing the frontier,”maybe someoneshould have asked: what pace?Nowit’sturned into model drop week for both companies asAnthropic rolled out Opus 5.5, followed byOpenAI’s GPT-6 model updatesjust90 minuteslater.But the company that stole the spotlight was Meta, whosepersonal AI agent MuseisreportedlyoutpacingChatGPT’s early numbers and is headed forsmart glassesand []
Will Meta’s AI Tamagotchi bet is…working? | TechCrunch
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Will Meta’s AI Tamagotchi bet is…working?
9:00 AM PDT · September 25, 2026
When AI leaders at OpenAI and Anthropic started talking about “pacing the frontier,” maybe someone should have asked: what pace? Now it’s turned into model drop week for both companies as Anthropic rolled out Opus 5.5, followed by OpenAI’s GPT-6 model updates just 90 minutes later. But the company that stole the spotlight was Meta, whose personal AI agent Muse is reportedly outpacing ChatGPT’s early numbers and is headed for smart glasses and a tiny Tamagotchi-style device next.
On this episode of TechCrunch’s Equity podcast, Kirsten Korosec, Anthony Ha, and Sean O’Kane dig into Meta’s consumer AI strategy and what it means for the startups trying to build on top of this technology, covering everything from where the money is flowing to which AI products might actually become part of peoples daily lives. They also get into a16zs new school for aspiring founders and two very different AI and hardware deals.
AI, AI agents, consumer AI, Meta, muse
Theresa Loconsolo is an audio producer at TechCrunch focusing on Equity, the networks flagship podcast. Before joining TechCrunch in 2022, she was one of 2 producers at a four-station conglomerate where she wrote, recorded, voiced and edited content, and engineered live performances and interviews from guests like lovelytheband. Theresa is based in New Jersey and holds a bachelors degree in Communication from Monmouth University.
You can contact or verify outreach from Theresa by emailing theresa.loconsolo@techcrunch.com.
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